2/11/09

Keds – Champion Oxford 2-Tone Sneaker

From its start in 1916 when industry giant U.S. Rubber (now part of the Michelin Group) consolidated 30+ footwear brands under one, Keds (aka PRO-Keds) been an integral part of Americana, from the label’s early endorsement of Olympic teams, professional tennis, to its most recent appearance on the fashion front by AndrĂ© 3000. The footwear label is tracing back to its heritage once again with the release of Champion Oxford. A cross between traditional oxford, with its classic silhouette, and sneaker, like its natural rubber sole and canvas composition, the Champion Oxford is an ideal transition piece for both formal events and less formal settings. Available is vibrant contrast 2-tone colors of red/cream (seen above) and navy/yellow. Currently available at UA’s green label relaxing retail locations across Japan and its ZOZOTOWN chapter.

> green label relaxing [ZOZO]
> green label relaxing
> PRO-Keds

Phenomenon 2009 Spring/Summer February Releases

Never knowing what to expect when they drop new items, this latest release from Phenomenon further cements the brand into a genre of their own. The looks combine a slew of random inspiration with the inclusion of their anticipated hybrid garment. Amongst the collection are various pieces featuring all-over prints including moon print pieces, an acid wash/tie dye jacket and bow tie, fader hoody and basketball jersey/blazer mash-up. All are available via Choiceisyours.

Jaja! Club Coke 2009 x Justice x So_ME | Glow-In-The-Dark Bottle

Today we get a first look at the final bottle design of the Club Coke 2009, created in collaboration with Justice and Edbanger Records creative director So_Me. We gave you a teaser a couple of days ago, here now the final design. The bottle comes in a red colorway and features the “Do The Dance By Justice And So_Me” slogan. At night the bottle will show its real feature - it glows in the dark.

The Club Coke 2009 marks the 5th anniversary of the Club Coke initiative. Look out for this new bottle in the best clubs around the globe very soon.